Wharton Business Radio

Dot Complicated: July 17, 2019

Host Randi Zuckerberg is joined by Lauren deLisa Coleman (Digi-Culture Trend Analyst) on the Wednesday, July 17, 2019 edition of Dot Complicated.

Air Date: Wednesday, July 17, 2019 on SiriusXM 132

Hosted By

Carolyn Witte

Air Time: 12:00 am

Lauren deLisa Coleman

Air Time: 12:00 am
Featuring: Lauren deLisa Coleman

Featured Guests

Lauren deLisa Coleman

Digi-Culture Trend Analyst

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A digi-cultural trend analyst, author, speaker, and consultant; Lauren deLisa is an expert at deciphering and forecasting power trends and public sentiment within the intersection of popular culture & emerging tech and the impact of such on business and governance – with a unique focus on Millennials.

She helps brands and politicos understand how to create messaging and content that better resonates with today’s tech-savvy, pop culture Millennials consumers constituents by providing forecast & insight into cultural trends, attitudes and behavior as it all intersects with emerging tech usage.

Through the lens of what she calls “the rise of the leaderful”; a cultural shift exemplified by a new spirit of collectivism and increased individual empowerment via a decentralized, networked era, she provides a unique voice. Her work is based on her team’s micro-sociology research, her books “Rise of the Smartpower Class”(Amazon Best: “New Media Studies”), and the 2016 update of that book, “America’s Most Wanted: The Millennial”, and via her background as a successful, international digital entrepreneur working with clients from Snoop Dogg to Microsoft providing trend consulting, mobile strategy, pop culture marketing, and live event production. Lauren was also the first to decipher pop culture trends by mashing-up notables in politics, tech & entertainment in her on-line video talk series entitled “HD“, distributed via a limited edition Comcast web text platform.

 

Twitter- @ultra_Lauren
Full Profile

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