Wharton Business Radio

Knowledge @Wharton: June 12, 2018

Host Dan Loney is joined by Ryder Pearce (CEO, Founder, YoGov), Randy Day (CEO, Perdue Farms), Kartik Chandran (Professor and Environmental Engineer, Columbia University), Elizabeth DeSombre (Camilla Chandler Frost Professor of Environmental Studies; Director of the Environmental Studies Program, Wellesley College), John Foley (Founder, CEO, Peloton), Shannon Schyuler (Principal Corporate Responsibility Leader, PwC), Pinar Yildirim (Assistant Professor of Marketing, The Wharton School), Kevin Werbach (Associate Professor of Legal Studies and Business Ethics, The Wharton School), and Barbara Kahn (Patty and Jay H. Baker Professor Professor of Marketing, The Wharton School) on the Tuesday, June 12, 2018 edition of Knowledge@Wharton.

Air Date: Tuesday, June 12, 2018 on SiriusXM 132

Hosted By

Elizabeth Desombre and Kartik Chandran

Air Time: 10:00 am
Featuring: Kartik Chandran, Elizabeth DeSombre

Barbara Kahn

Air Time: 10:30 am
Featuring: Barbara Kahn

Pinar Yildirim and Kevin Werbach

Air Time: 11:00 am
Featuring: Pinar Yildirim, Kevin Werbach

Shannon Schyuler, John Foley, and Randy Day

Air Time: 11:30 am
Featuring: Ryder Pearce, Randy Day, John Foley, Shannon Schyuler

Featured Guests

Ryder Pearce

CEO, Founder, YoGov

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Ryder founded YoGov in 2016 on a mission to help everyone have simple and secure access to government services. Prior to YoGov, he co-founded SherpaShare, the #1 support platform for independent workers. SherpaShare has been featured in numerous publications including the Sunday New York Times as well as Fast Company. Prior to that, Ryder founded a rideshare company in Vancouver, BC and has worked directly to improve government services in New York, Beijing, Tbilisi, and Ahmedabad. He has a BA from Vassar College and a Masters in Urban Planning from Harvard University.

 

Twitter- @ryderpearce
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Randy Day

CEO, Perdue Farms

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As Chief Executive Officer, Randy Day leads the Perdue Farms senior leadership team, including Perdue Foods, Perdue AgriBusiness and Perdue Farms corporate functions. Randy was named CEO in March of 2017, after serving as Chief Operating Officer since May of 2016. Randy is the fourth CEO in the company’s nearly 100-year history.

Randy began his professional career with Perdue Farms in 1980, holding various positions of increasing responsibility in the company’s two operating divisions, Perdue Foods and Perdue AgriBusiness. He began his career in distribution and sales in foods, before advancing into executive level positions in quality assurance, product development and logistics. During his tenure as President and General Manager of Perdue’s Specialty Foods Division, Randy’s responsibilities included further-processed foods operations and foodservice sales and marketing.

In 2008, Randy was named Senior Vice President of Perdue AgriBusiness, with responsibility for business development and strategic planning. He returned to Perdue Foods in 2013 as Senior Vice President of Supply Chain, and he was named Executive Vice President of Operations a year later. In 2015, he was promoted to President of Perdue Foods.

Randy received his bachelor of science degree in biology from Western Maryland College. He earned a master’s degree in poultry nutrition from the University of Maryland-College Park. He also completed the Advanced Management Program at the Harvard Business School.

Randy served on the Board of Directors of the International Foodservice Manufacturers Association, on the Executive Committee of the National Turkey Federation and on the Technical and Regulatory Committee of the National Chicken Council. He currently serves on the Board of Directors and Executive Committee forthe National Chicken Council.

In his community, he served on the Board of the MidAtlantic YMCA, chaired the Secondary Education Advisory Committee for the Wicomico County Board of Education and participated in the Wicomico County Mentoring Project. He is a member of the Greater Salisbury Committee and Council At Large of the Salisbury Chamber of Commerce.
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Kartik Chandran

Professor and Environmental Engineer, Columbia University

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Kartik Chandran is a global leader in sustainable wastewater treatment and engineered resource recovery.  Chandran’s work is enabled through understanding and harnessing the biochemical potential and metabolism of microbial communities and developing appropriate technologies towards addressing global environmental and societal needs.

His fundamental work has focused on elucidating the molecular mechanisms and pathways of the microbial nitrogen cycle and its links to the global carbon, water and energy cycles. His applied work ranges from large-scale centralized wastewater treatment systems to community scale decentralized resource recovery systems and technologies across the globe.

The key insight of Chandran’s research and applications thereof is that certain combinations of mixed microbial communities, similar to those that occur naturally, can be used to mitigate the harmful environmental impacts of wastewater and to extract useful products. This approach also involves reduced chemical and energy inputs relative to traditional treatments and has the added benefit of preventing algal blooms downstream by maximizing nitrogen removal. More recently, using ammonia-oxidizing bacteria, Chandran has enabled the transformation of bio-generated methane gas into methanol, a chemical that is both easily transported and widely useful in industry (including in the wastewater industry).

Chandran imaginatively tailors his solutions to be locally appropriate. In rural Ghana, in conjunction with his Engineers without Borders students, he has re-engineered source-separation toilets to both provide sanitation and recover nutrients for use in agriculture. In Kumasi, Ghana, he has tested the large-scale conversion of sludge into biofuel while also providing new training opportunities for local engineers and managers. Through his groundbreaking research and its practical applications, Chandran is demonstrating the hidden value of wastewater, conserving vital resources, and protecting public health.

Chandran received his B.E. in Chemical Engineering from the Indian Institute of Technology, Roorkee (formerly the University of Roorkee) in 1995 and his Ph.D. in Environmental Engineering from the University of Connecticut in 1999. He received a MacArthur Foundation Fellowship in 2015 and was named a Fellow of the Water Environment Federation in 2013.
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Elizabeth DeSombre

Camilla Chandler Frost Professor of Environmental Studies; Director of the Environmental Studies Program, Wellesley College

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Elizabeth R. DeSombre is the Camilla Chandler Frost Professor of Environmental Studies at Wellesley College, where she directs the Environmental Studies Program. Much of her work is on international environmental politics and law, with a focus on issues of the global commons. She is the author of seven books, the newest of which is Why Good People Do Bad Environmental Things (Oxford University Press, 2018). Other recent projects have involved the impact of flag-of-convenience shipping, the regulation of international fisheries, protection of the ozone layer, and global environmental institutions generally. Her first book, Domestic Sources of International Environmental Policy: Industry, Environmentalists, and U.S. Power (MIT Press, 2000) won the 2001 Chadwick F. Alger Prize for the best book published in the area of international organization, and the 2001 Lynton Caldwell Award for the best book published on environmental policy. Other books include Flagging Standards: Globalization and Environmental, Safety, and Labor Regulations at Sea (MIT Press, 2006), and Global Environmental Institutions (Routledge, second edition 2017), and two recent books on the global politics of fishery conservation, Saving Global Fisheries (MIT Press, 2013) and Fish (Polity, 2011) co-authored with J. Samuel Barkin. She is also a touring folk singer-songwriter who has recorded four CDs.

Twitter – @bethdesombre
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John Foley

Founder, CEO, Peloton

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Starting as an engineer in 1990 for Mars Inc., John cut his teeth in manufacturing and later transitioned into technology leadership. In 1997, John helped build CitySearch.com into a household brand and then went on to become CEO of Evite.com, Co-founder and CEO of Pronto.com, and President of Barnesandnoble.com. On the fitness front, John is a competitive cyclist and tri-athlete, and an addict of boutique group fitness classes including yoga, boot camps, and of course, indoor cycling.
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Shannon Schyuler

Principal Corporate Responsibility Leader, PwC

Pinar Yildirim

Assistant Professor of Marketing, The Wharton School

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Pinar Yildirim joined the Wharton School as an Assistant Professor of Marketing after completing her PhD in 2012. Pinar’s research can be categorized into three main streams: monetization of media platforms, politics in marketing, and advertising. She focuses on analytical modeling and in particular is interested in game theoretic models. Parallel to these interests, her current research focuses on two-sided networks, including innovation platforms, data markets, and social networks. Related to her interests of ‘political economy’ she is also conducting research on how beliefs about the role of government can be shaped. Professor Yildirim’s research appeared in top management and marketing journals including Journal of Marketing Research, Management Science, and Journal of Marketing, and received various grants. Yildirim has industrial experience in consumer electronics and automotive sectors, at firms such as Fiat S.P.A and Renault S.A. She also conducted research in collaboration with GlaxoSmithKline and PNC Bank, and currently she is conducting research in collaboration with the American Red Cross (with Wharton Customer Analytics Initiative grant) and Social Bicycles. Professor Yildirim earned her Ph.D. in Marketing & Business Economics from the Katz Graduate School of Business at the University of Pittsburgh. She is teaching Marketing Research at the Wharton School and is a frequent contributor for Knowledge@Wharton and contributor for Google Think Insights
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Kevin Werbach

Associate Professor of Legal Studies and Business Ethics, The Wharton School

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Kevin Werbach is a leading expert on the business, legal, and public policy implications of emerging technologies such as broadband, blockchain, and big data.

Werbach is Associate Professor of Legal Studies and Business Ethics at The Wharton School, University of Pennsylvania, and founder of Supernova Group, a technology consulting and events firm. A longtime thought leader in communications and internet policy, he served on the Obama Administration’s Presidential Transition Team, and later was an expert advisor on broadband issues at both the Federal Communications Commission and the US Department of Commerce. He is a pioneer in emerging fields such as gamification (applying digital game design principles to business), algorithmic accountability, and blockchain. With his current focus on the business and legal implications of blockchain technology, he heads the Cryptoregulation initiative of the Zicklin Center for Business Ethics Research, bringing together regulators, experts, and business leaders from around the world.

Werbach is the author of The Blockchain and the New Architecture of Trust (MIT Press, forthcoming 2018), co-author of For the Win: How Game Thinking Can Revolutionize Your Business (Wharton Digital Press, 2012), and editor of After the Digital Tornado: Networks, Algorithms, Humanity (Cambridge University Press, forthcoming 2019). Over 400,000 students worldwide have registered for his top-rated Coursera Massive Open Online Course (MOOC), and he was named Wharton’s first-ever “Iron Prof” for his research.

Prior to joining the Wharton faculty, Werbach was the editor of Release 1.0, a renowned technology report for senior executives, and co-organizer, with Esther Dyson, of the annual PC Forum conference. Before that, he served as Counsel for New Technology Policy at the FCC during the Clinton Administration. Called “one of the few policy wonks who really got it” by Wired, he helped develop the U.S. Government’s e-commerce policies, and authored Digital Tornado, the first comprehensive analysis of the implications of the Internet on telecommunications.

A sought-after speaker and commentator, Werbach has appeared in print and broadcast media including CNN, PBS NewsHour, CNBC, NPR, ABC News, USA Today, The New York Times, The Los Angeles Times, The Wall Street Journal, The Washington Post, Financial Times, and The Economist. His writing has appeared in Harvard Business Review, Fortune, Wired, IEEE Spectrum, Harvard Law Review, Cornell Law Review, Berkeley Technology Law Journal, Harvard Journal of Law and Technology, and Slate, among other publications, and he has testified before the U.S. Senate, House of Representatives, and FCC. He is a fellow of the Global Institute for Communications in Japan; a director of Public Knowledge; a member of the Institute for the Future advisory council; an editorial board member of Wharton Digital Press; and a member of the editorial boards of Info, The Journal of Information Policy, and I/S: A Journal of Law and Policy for the Information Society.

Werbach is a magna cum laude graduate of Harvard Law School, where he served as Publishing Editor of the law review, and a summa cum laude graduate of the University of California at Berkeley.

Twitter – @kwerb

Personal Site – http://werbach.com
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Barbara Kahn

Patty and Jay H. Baker Professor Professor of Marketing, The Wharton School

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Barbara E. Kahn returned to The Wharton School in January 2011 to serve as the Patty and Jay H. Baker Professor of Marketing and the Director of the Jay H. Baker Retailing Center. Prior to rejoining Wharton, Barbara served for three and a half years as the Dean and Schein Family Chair Professor of Marketing at the School of Business Administration, University of Miami, Coral Gables, Florida. While Dean at the University of Miami, she launched new global initiatives and academic programs, attracted top faculty from some of the world’s leading business schools to enhance the caliber of the school’s research and teaching, and established new partnerships with the business community. All of these initiatives helped the School rise significantly in the ratings. She also established the Global Business Forum at the University of Miami which brought over 1000 leading business executives and professionals to the campus.

Before becoming Dean at University of Miami, Barbara spent 17 years at The Wharton School as the Dorothy Silberberg Professor of Marketing. She was also Vice Dean and Director of the Wharton Undergraduate program. She was a Senior Fellow of the Leonard Davis Institute and a faculty member of the Graduate Group in the Psychology Department. Before joining the Wharton faculty in 1990, Barbara served on the faculty at the Anderson School of Management at UCLA. She was the Hakuhodo Advertising Agency Visiting Scholar at University of Tokyo in 1993 and a Visiting Academic at the University of Sydney, Australia, in 1996.

Barbara is an internationally recognized scholar on variety seeking, brand loyalty, retail assortment issues and patient decision-making whose research provides marketing managers with a better understanding of the consumer choice process. She has published more than 60 articles in leading academic journals. Between 1982 and 2006, she was the world’s seventh most published author of articles in the most prestigious marketing journals. She co-authored Grocery Revolution: The New Focus on the Consumer, a book that chronicled the dramatically changing supermarket industry and outlined how consumers make choices within the supermarket. In 2013, she published Global Brand Power: Leveraging Branding for Long-Term Growth.

Barbara has been elected president of the Association of Consumer Research, elected president of the Journal of Consumer Research Policy Board and selected as a Marketing Science Institute Trustee. She has been or is area editor at Marketing Science, and associate editor both at the Journal of Consumer Research and Journal of Marketing. She is or has been on the editorial boards of the Journal of Marketing Research, Marketing Science, the Journal of Marketing, the Journal of Consumer Research, the Journal of Behavioral Decision Making and Marketing Letters.

She received her PhD, MBA and MPhil degrees from Columbia University, and a BA in English Literature from the University of Rochester.

Barbara’s latest book is available for purchase “The Shopping Revolution: How Successful Retailers Win Customers in an Era of Endless Disruption” (Philadelphia: Wharton Digital Press, 2018).

Book – https://wdp.wharton.upenn.edu/book/shopping-revolution/
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