Marketing Matters: January 30, 2019

Hosts Americus Reed and Barbara Kahn are joined by Kevin Hamilton (Senior Brand Director, Avocados From Mexico) on the Wednesday, January 30, 2019 edition of Marketing Matters.Read More
Hosts Americus Reed and Barbara Kahn are joined by Carreen Winter (Chairman of Reputation & Chief Strategy Officer, MWWPR), Charles Herman (Chief Medical Officer, Somatix Inc.), and Eran Ofir (CEO & Co-founder, Somatix) on the Wednesday, January 9, 2019 edition of Marketing Matters.
Carreen Winter leads MWWPR’s Corporate Reputation Management practice, covering all aspects of corporate reputation including executive positioning, employee engagement, CSR and citizenship, crisis and issues management and labor relations. Beginning her career with MWWPR 27 years ago, Carreen has been responsible for some of the agency’s most recognized work. She is a noted blogger, author and speaker on topics related to reputation, and appears regularly in the national news media including the WSJ’s Crisis of the Week.
Twitter- @MWW_PR
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Equally adept in the board room as in the operating room, in quantitative financial modeling as in reconstructive surgery, Dr. Charles K. Herman is a seasoned senior medical executive, entrepreneur, and award-winning researcher, author, and plastic surgeon. Well-versed in the business of healthcare, Dr. Herman serves in a senior medical executive role in Northeastern Pennsylvania’s largest health system and has served as Chair of its Foundation Board and Secretary of its Management Board. He has served as a consultant and advisor to several private equity, venture capital, medical consulting and management companies, being involved in all phases of multiple biotechnology and medical device startups’ life cycles, as well as in provider services and healthcare IT investments and his own startups. Dr. Herman graduated in the top of his class as a Palmer Scholar with an MBA with Honors at The Wharton School of Business.
Twitter- @Somatixinc
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Eran Ofir is the CEO and Co-Founder of Somatix, a real-time gesture detection platform for effective healthcare intervention, utilizing sensors built into a range of wearables to remotely detect, analyze, gain insights and act on massive volumes of body motion data. Eran has 20 years of experience in executive roles with multinational companies, where he established and led business units at Orange, AOL Mobile, Amdocs, Convergys and NCR. Over the last decade, Eran has lived and worked in Israel, South Africa, China and the US, selling software platforms, hardware, services and consulting to customers in telecom, internet, retail, utilities, financial services and healthcare sectors. Eran is a Tel-Aviv University graduate in Electrical Engineering (BSc) and Finance-Marketing MBA.
Twitter- @EranOfir
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