Measured Thoughts

Millions of dollars are spent each year to market a brand, but are companies getting what they paid for? Host and Wharton Professor David Reibstein explores the metrics of success with co-host Suneal Bedi. Listen to upper management as they share their stories on how to evaluate a company for long-term prosperity. From pricing to international branding, learn the best strategies to enhance a business’s performance and find out what should influence your next business decision. Measured Thoughts airs every Monday from 4PM-5PM Eastern only on SiriusXM 132. We’d love to take your calls at 1-844-WHARTON (1-844-942-7866).

Show Airs: Mondays • 4:00 - 5:00 PM EST

Featured Episodes

Measured Thoughts: November 19, 2018

Host David Reibstein is joined by Tom McGee (President & CEO, International Council of Shopping Centers) on the Monday, November 19, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, November 19, 2018

Measured Thoughts: November 5, 2018

Host David Reibstein is joined by Janiene Ullrich (Executive Vice President, Direct to Consumer, The Family Coppola) on the Monday, November 5, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, November 5, 2018

Measured Thoughts: October 22, 2018

Host David Reibstein is joined by Beth Comstock (Author of “Imagine It Forward”; Trustee, National Geographic; Director, Nike) on the Monday, October 22, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, October 22, 2018

Measured Thoughts: September 24, 2018

Hosts Suneal Bedi and David Reibstein are joined by Denise Karkos (CMO, TD Ameritrade) on the Monday, September 24, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, September 24, 2018

Measured Thoughts: September 17, 2018

Hosts Suneal Bedi and David Reibstein are joined by Moon Javaid (VP of Business Strategy & Analytics, San Francisco 49ers) on the Monday, September 17, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, September 17, 2018

Measured Thoughts: September 10, 2018

Hosts Suneal Bedi and David Reibstein are joined by Ross Kimbarovsky (Founder and CEO, CrowdSpring) on the Monday, September 10, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, September 10, 2018

Measured Thoughts: August 6, 2018

Hosts Suneal Bedi and David Reibstein are joined by Brad Haley (Chief Marketing Officer, IHOP) on the Monday, August 6, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, August 6, 2018

Measured Thoughts: July 30, 2018

Hosts Suneal Bedi and David Reibstein are joined by Doug Cornille (Vice President of Marketing, Premier Nutrition Corporation) on the Monday, July 30, 2018 edition of Measured Thoughts.Read More

Air Date: Monday, July 30, 2018