Measured Thoughts

Millions of dollars are spent each year to market a brand, but are companies getting what they paid for? Host and Wharton Professor David Reibstein explores the metrics of success with co-host Suneal Bedi. Listen to upper management as they share their stories on how to evaluate a company for long-term prosperity. From pricing to international branding, learn the best strategies to enhance a business’s performance and find out what should influence your next business decision. Measured Thoughts airs every Monday from 4PM-5PM Eastern only on SiriusXM 132. We’d love to take your calls at 1-844-WHARTON (1-844-942-7866).

Measured Thoughts Top 5 Interviews!

Show Airs: Mondays • 4:00 - 5:00 PM EST

Featured Episodes

Measured Thoughts: September 16, 2019

Hosts Suneal Bedi and David Reibstein are joined by Kellyn Kenny (Global Chief Marketing Officer, Hilton) on the Monday, September 16, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, September 16, 2019

Measured Thoughts: September 9, 2019

Hosts Suneal Bedi and David Reibstein are joined by Toni Clayton-Hine (Chief Marketing Officer, EY Americas) on the Monday, September 9, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, September 9, 2019

Measured Thoughts: August 19, 2019

Hosts Suneal Bedi and David Reibstein are joined by Andrea Zahumensky (Chief Marketing Officer, KFC U.S.) on the Monday, August 19, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, August 19, 2019

Measured Thoughts: August 12, 2019

Hosts Suneal Bedi and David Reibstein are joined by Aimee Johnson (Chief Marketing Officer, Zillow) on the Monday, August 12, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, August 12, 2019

Measured Thoughts: August 5, 2019

Hosts Suneal Bedi and David Reibstein are joined by Micky Lawler (President, Women’s Tennis Association) on the Monday, August 5, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, August 5, 2019

Measured Thoughts: July 29, 2019

Hosts Suneal Bedi and David Reibstein are joined by Elizabeth Bamonte (Global Digital Leader, Industry Marketing, IBM Corporation) on the Monday, July 29, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, July 29, 2019

Measured Thoughts: July 22, 2019

Hosts Suneal Bedi and David Reibstein are joined by Casey Hurbis (Chief Marketing Officer, Quicken Loans) on the Monday, July 22, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, July 22, 2019

Measured Thoughts: June 10, 2019

Hosts Suneal Bedi and David Reibstein are joined by Sofia Colucci (Vice President of Innovation, MillerCoors) on the Monday, June 10, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, June 10, 2019

Measured Thoughts: May 13, 2019

Hosts Suneal Bedi and David Reibstein are joined by Peter Intermaggio (SVP Brand Marketing & Communications, Comcast Cable) on the Monday, May 13, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, May 13, 2019

Measured Thoughts: April 29, 2019

Hosts Suneal Bedi and David Reibstein are joined by Bobby Calder (Professor, Kellogg School of Management, Northwestern University) on the Monday, April 29, 2019 edition of Measured Thoughts.Read More

Air Date: Monday, April 29, 2019